SEO vs PPC

SEO vs PPC - Website Design and Internet Marketing

There are two key differences when considering SEO or PPC. The first is that paid ads appear at the top of the page, above the organic listings influenced by SEO. The second is that traffic from organic via SEO is free, whereas traffic from PPC has a cost for each click. In many cases, SEO and PPC work best when … Read More

What is PPC or Pay Per Click?

What is PPC? Website Design and Internet Marketing

PPC advertising is a method of online marketing where you can place ads in strategic places online, and pay a fee only when the ad is clicked by a visitor. It’s a way to buy visits to your site rather than attracting them organically. When a user clicks on the ad, your business will pay a specified fee. This fee is … Read More

SEO. What is it? How does it affect my website?

SEO - Eastern North Carolina Website Designer

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. What is SEO? All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers … Read More

How to Choose a Domain Name

How to Choose a Domain - Morehead City Website Designer - JVMDLLC

The Importance of Choosing a Domain Name Maybe, you’re starting a new company, a new brand, or have an existing brand you’re trying to take online? Either way, you’re going to need a website and domain name. Domain names have a massive impact all over the web in terms of click-through rate, from search to social media results, to referring … Read More

What is a Domain Name?

What is a Domain Name - Morehead City Website Design - JVMDLLC

Domain Name System, or DNS, is the friendly naming system for giving addresses to web servers and web pages. Somewhat like international phone numbers, the DNS gives every server a memorable and easy-to-spell address. Simultaneously, the domain names hide the really technical IP address which most viewers aren’t interested in. Some example internet domain names: customwebsitesetc.com nytimes.com navy.mil harvard.edu monster.ca … Read More